Atul Gawande: How Do Good Ideas Spread? : The New Yorker
Sunday, July 28th, 2013NYer: Slow ideas – surgical anesthesia v antiseptics: people talking to people spread innovation http://bit.ly/1c11yRZ via @davidwcovington
http://www.newyorker.com/reporting/2013/07/29/130729fa_fact_gawande